Direct to Film Printing (DTF)

Direct to Film Printing (DTF)

With Direct-to-Film printing, your artwork is printed digitally onto a transfer film. That print is then applied to the garment using heat and pressure.

Direct to Film Printing (DTF)

With Direct-to-Film printing, your artwork is printed digitally onto a transfer film. That print is then applied to the garment using heat and pressure.

Direct to Film Printing (DTF)

DTF printing is ideal when you need vibrant, full-colour artwork on a wide range of garments — including those that are tricky to print with traditional methods. Your design is printed onto a special film, coated with adhesive powder, and then heat pressed onto the garment, giving a soft, durable finish that works brilliantly on cotton, poly-cotton, performance wear, jackets and accessories.

It’s a great option for multi-colour logos, gradients, small detail and short runs.

What is DTF printing?

With Direct-to-Film printing, your artwork is printed digitally onto a transfer film. That print is then applied to the garment using heat and pressure. Because the design is printed first and transferred after, DTF is much more forgiving on fabric types than some other print methods — making it a smart choice for teams, events, merch drops and branded workwear.

  • Soft, flexible print that moves with the fabric
  • Full colour as standard (no extra cost for more colours)
  • Handles fine detail and small text
  • Works on light and dark garments

When to choose DTF printing

DTF is used extensively for:

  • Branded workwear and uniforms
  • Sports and teamwear (including names and numbers if needed)
  • Non-cotton garments, jackets and outerwear
  • Caps, bags and accessories
  • Multi-logo jobs where you want the same print on different garments

Minimum order: 25 units per design (speak to us if you need something slightly different).

How DTF compares

Unlike older transfer methods that relied on cut vinyls or litho sheets, DTF gives you:

  • Better colour – full CMYK + white underbase for dark garments
  • Better detail – no need to simplify artwork into block colours
  • Better versatility – applies well to tricky garments
  • Consistent results – every transfer is printed from the same artwork

If you’ve previously used “transfer printing”, DTF is the newer, more flexible version.

Cost considerations

A couple of things affect price:

  • Print size – a left chest logo will be cheaper than a large centre-front print.
  • Quantity per design – batching the same design across garments keeps unit prices lower.

Printing onto different garment colours (white / light / colours) usually doesn’t change the DTF print price, because the transfer is printed in full colour with a white base.

For larger orders or multiple placements, we can advise on the most cost-efficient setup.

Design considerations for DTF printing

To get the best result, please supply:

  • File formats: .ai, .eps, .pdf, or high-res .png with transparency
  • Colour: CMYK or RGB is fine — we’ll match as closely as possible
  • Resolution: 300dpi at actual print size
  • Bleed / edges: If your design has very fine edges, add a slight bleed so the cut is clean

DTF is much more forgiving than CAD cut vinyl — so gradients, shadows, photographs and multi-tone artwork are all possible.

If you’re unsure, send the artwork and we’ll tell you if DTF is the right method — sometimes we’ll recommend screen printing or embroidery instead, depending on the garment and the volume.

Why DTF with ICON

We produce custom clothing for some of the world’s best brands, so we’re set up for:

  • Fast quotes and sampling
  • Matching the right print method to the garment
  • Large or repeat orders
  • Quality control on every transfer press

Custom clothing done right

We make bespoke apparel for the world's best brands.

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ICON Printing Ltd, 1 Mentmore Terrace, London E8 3PN - Registered in England, Company No: 07369266